Earn From Local Business Internet Marketing Strategy
Local businesses can hugely benefit from the internet as part of their marketing. Have you thought how you can earn a share of that marketing budget? How can local search help customers and how can you provide internet marketing services to local businesses?
Around 40% of searches on Google include local content. People are more likely to search for "SomeTown Accountants" than just Accountants, if they are local to that town. Customers are changing how they find things, yet not many internet marketers have taken advantage of this growing trend in local search.
Customers are making local searches more frequently. Now we have mobile apps and there are 3 times as many mobile devices out there as PCs, you can see why. People use internet access to get information and to find local businesses. People no longer need to rummage through local papers and directories to find a product or service. They can more easily find what they want and get more information about local business, including a location map online.
Local searching has changed the way customers behave, which is why local businesses need to include local search into their marketing strategy. They may not know how. So you can claim a share of their marketing budget. Google Plus alongside Google Maps offers easily learned ways to provide internet marketing services that will get local business ranking highly, on a budget.
You have the opportunity to offer internet marketing services using a learnable system that can be used in any local area (not just US or UK). Provide the service your business customer wants, build a relationship, get repeat business and referrals. Join local business associations which provide a platform for promoting your services to people in business locally.
There isn't as much competition for keywords that contain a place name, so you can offer a service for the local business, with less effort. If you want a domain such as simply Accountants, you will be hard pushed to find accountants.co.uk or .com available. Maybe try buying the domain name from whoever has it already. The price may be too high. Now if you want SomeTown Accountants there will be less competition for that, more chance of it being found by people nearby and greater value to the local business. This is just one way to get your local business customer's website on the first page of Google.
Look for local businesses, ideally small to medium sized, with a modest marketing budget and repeat business. Help those proprietors get more leads, more prospects and better cash-flow into their businesses. You will then get paid for your internet marketing services. Spend just a little by outsourcing the work to the right people. Learn how to outsource internet services wisely. Spend 500 spent on an optimised website and your local business customer will be happy to pay you much more.
Why should internet marketing be core business for a local business? Perhaps they prefer to stick with what they are good at (e.g. hairdressing, repairing cars). They need someone, like you, to provide economic internet marketing services that get them more customers.
Get the right training. You can build a business providing services to local business as part of their overall marketing strategy.
Around 40% of searches on Google include local content. People are more likely to search for "SomeTown Accountants" than just Accountants, if they are local to that town. Customers are changing how they find things, yet not many internet marketers have taken advantage of this growing trend in local search.
Customers are making local searches more frequently. Now we have mobile apps and there are 3 times as many mobile devices out there as PCs, you can see why. People use internet access to get information and to find local businesses. People no longer need to rummage through local papers and directories to find a product or service. They can more easily find what they want and get more information about local business, including a location map online.
Local searching has changed the way customers behave, which is why local businesses need to include local search into their marketing strategy. They may not know how. So you can claim a share of their marketing budget. Google Plus alongside Google Maps offers easily learned ways to provide internet marketing services that will get local business ranking highly, on a budget.
You have the opportunity to offer internet marketing services using a learnable system that can be used in any local area (not just US or UK). Provide the service your business customer wants, build a relationship, get repeat business and referrals. Join local business associations which provide a platform for promoting your services to people in business locally.
There isn't as much competition for keywords that contain a place name, so you can offer a service for the local business, with less effort. If you want a domain such as simply Accountants, you will be hard pushed to find accountants.co.uk or .com available. Maybe try buying the domain name from whoever has it already. The price may be too high. Now if you want SomeTown Accountants there will be less competition for that, more chance of it being found by people nearby and greater value to the local business. This is just one way to get your local business customer's website on the first page of Google.
Look for local businesses, ideally small to medium sized, with a modest marketing budget and repeat business. Help those proprietors get more leads, more prospects and better cash-flow into their businesses. You will then get paid for your internet marketing services. Spend just a little by outsourcing the work to the right people. Learn how to outsource internet services wisely. Spend 500 spent on an optimised website and your local business customer will be happy to pay you much more.
Why should internet marketing be core business for a local business? Perhaps they prefer to stick with what they are good at (e.g. hairdressing, repairing cars). They need someone, like you, to provide economic internet marketing services that get them more customers.
Get the right training. You can build a business providing services to local business as part of their overall marketing strategy.
About the Author:
Before you spend your budget on your internet marketing training consider Georgio's advice, listen to a rich guy who has been there before and save yourself not only pound notes, but calories.